On the 2nd-3rd of Dec 2006, a group of activists and broadcasters met in Kolkata at the inititiative of Tara Newz (www.taratv.com) and decided to form 'Southasian'. The launch of the initiative: Southasian happened on the eve of the 14th SAARC Summit in Delhi. The first program was aired on the 8th of April, 2007 which led to the broadcasters' decision to form a channel.

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REDISCOVERING AND REINFORCING A SOUTHASIAN IDENTITY
BASED ON A SHARED HISTORY, CIVILIZATION AND CULTURE TO WORK
TOWARDS A COMMON FUTURE.

SOUTHASIAN PEACE, HARMONY AND GOODWILL AMONGST THE
PEOPLE OF THE REGION
PLURALITY OF VIEWS
[Take special care whenever dealing with ‘matters
of controversy’ to assure that a plurality of viewpoints
are acknowledged and are fairly and adequately represented.]
MOVEMENT FOR PEACE AND HARMONY AMONG PEOPLE
PROGRESSIVE THOUGHT AND MODERNIZATION
GENDER EQUALITY
HUMAN RIGHTS

LIBERALISM
SCIENTIFIC TEMPERAMENT
EDUCATION
SPORTS AND SPORTING SPIRIT
HEALTH AND WELL BEING
SOUTHASIAN HERITAGE
DIVERSITY OF CULTURES IN THE REGION

DIVISIVE FORCES INIMICAL TO HARMONY
SUPERSTITION
FUNDAMENTALISM
DISCRIMINATION IN ANY FORM
EXPLOITATION
CORRUPTION
VIOLENCE, ESPECIALLY AGAINST WOMEN AND CHILDREN
POLLUTION AND DESTRUCTION OF ENVIRONMENT
CRUELTY TO ANIMALS
CULTURAL HEGEMONY
COMMUNALISM

the channel being:
-Multidisciplinary and interactive
-Viewer friendly in terms of the language and the level of interaction leading to feedback from the receiver’s end
-Able to present the opportunities of unity
-A regional conversation
-Able to cater to different audience segments
-Able to provide sufficient insights to action
-Able to provide a multi platform newsroom
-Able to acknowledge that one size does not fit all and that collage and difference are the answer

THERE SHALL BE FULL DISCLOSURE OF THE INTEREST OF ALL STAKEHOLDERS

 
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